You usually don't need to type any Google Ads IDs. After you sign in with Google, PixelRelay lists your accounts and conversion actions for you. This page is for the few places you do.

Find your conversion action ID

You need it for the optional Google Ads renewal conversion action when you connect Recharge.

Quickest way: open Connections → Google Ads → Edit. The conversion action dropdowns show each action's ID in brackets, like PixelRelay - Purchase (123456789).

In Google Ads:

Go to Goals → Conversions → Summary.

Click the conversion action's name to open it. Expand its goal first if you need to.
Look at your browser's address bar. The number after ctId= is the conversion action ID.

It's a plain number. It isn't the AW- ID or the conversion label from Google's tag code.

Find your Customer ID

You need it only if your account isn't in PixelRelay's Customer ID dropdown and you choose Enter ID manually….

In Google Ads, it's the 10-digit number at the top of the page next to your account name, like 123-456-7890. The dashes are optional.

If you use a manager account, switch into the ad account your campaigns run in and use that account's ID.

Don't have a conversion action yet?

Let PixelRelay make them. In the Google Ads connection, click Create actions for me. See Dedicated conversion actions.

Need help? Email [email protected]