Sign in with Google, pick your ad account and conversion actions, and PixelRelay sends your purchases (plus any funnel events you choose) to Google Ads from our servers, so ad blockers can't stop them.

Connect Google Ads

In PixelRelay, open Connections and click Connect on Google Ads.
Click Continue with Google and sign in with a Google login that has access to your Google Ads account.
Allow the access Google asks for. You land back in PixelRelay and the Google Ads window opens again.

PixelRelay can then upload conversions, see your accounts and conversion actions, and create conversion actions (only when you ask). It never changes your campaigns, budgets or bids.

2. Pick your ad account

Choose the account your campaigns run in from the Customer ID dropdown. Manager accounts are marked "manager".

Account not listed? Choose Enter ID manually… and type it in. See Find your Customer ID.

3. Choose your conversion actions

Recommended: expand Recommended: dedicated PixelRelay conversion actions and click Create actions for me. PixelRelay makes fresh actions set up the right way and selects them for you. Why this beats reusing old actions.

Want to reuse actions you already have? Click Load conversion actions and pick them in the dropdowns. Only website actions work. Pick a Purchase conversion action at least. The rest are optional.

4. Save

Click Connect (it says Save when you're editing).

5. Add the checkout tag

If Connections shows a Checkout tag row marked Required, click Set up · 2 min. PixelRelay walks you through pasting a small custom pixel into Shopify's Settings → Customer events. It clears Google's "tag isn't set up correctly" warnings. The row says Active once it's working.

Turn off your old Google Ads tracking

If the Google & YouTube app, GTM or theme code still sends the same conversions, Google Ads counts your sales twice. Follow Turn off old Google Ads tracking for the exact clicks.

Turn it on

Go to Guided setup → Switch & enable. Work through Switch over Google Ads, click Mark as done on each item, then click Enable Google Ads tracking straight away. Do it in one sitting.

Check it's working

Guided setup shows Event status: the latest event PixelRelay sent to Google Ads, and when.
Reports → Event log, filtered to Google Ads, lists each event. Hover the Google Ads icon to see what Google said. See Check delivery in the event log.
In Google Ads, open Goals → Conversions → Summary. New conversions can take several hours to show.

Troubleshooting

What you see	What to do
"Google sign-in didn't complete"	Try again from the Google Ads card. Use a Google login that has access to the Google Ads account.
Card says Incomplete	Google is linked but setup isn't finished. Click Finish setup, pick your Customer ID and click Connect.
"Couldn't load conversion actions"	Check the Customer ID. If you picked a manager account, pick the ad account your campaigns run in.

More fixes are in How Google Ads tracking works.